Pela was founded in 2011 by environmental consultant, Jeremy Lang. Lang created a material called Flaxstic®, a unique blend of plant-based biopolymer mixed with flax shive, an annually renewable waste byproduct of the flax oilseed harvest in Canada.

Pela’s flagship phone case completely breaks down into carbon, water, and organic biomass. Meaning that you can put it into the compost when you’re finished with it. The products are not only sustainable, they’re beautiful too.

Pela’s goal is to prevent 1 billion pounds of plastic from entering the waste stream. The company also develops other products made of environmentally sensible materials, including smart watch bands and AirPod cases. In June 2020 Pela launched the World’s First 100% Biodegradable Sunglasses (including lenses)